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							Customer Orientated
								- Provide customers with best quality products and services. 
- Respond to customer complaints and problems immediately, and make endeavors for better products and services.
- Respect the honor and privacy of customers and always appreciate our customers. 
 
 
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							Righteousness Management
								- Respect the basic human rights of all people
- Comply with laws and ethics, and do not make unfair profits ways that go against trade ethics.
- Take the lead in promoting transparent trade through fair competition.
 
 
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							Corporate Culture 
								- Do not cheat nor misconduct taking advantage of title and position.
- Make a culture of mutual respect through trust and cooperation.
- Prioritize company's interests over personal interests, and share common interest among all employees.
 
 
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							Environmental Safety and Health 
								- Comply with environment-related laws and regulations, minimize problems which might occur in the production process and undertake initiatives to protect the environment.
- Do not supply the products and services that are not harmful to the health and safety of customers, and strive to create a healthy society.
- Create a pleasant environment in the workplace, and prevent safety accidents.
 
 
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							Social Responsibility
								- Grow together with the community and country, and strive to create stable jobs.
- Establish a strategic partnership with partners and strive for mutual growth.
- Make a society without prejudice and discrimination through diversified and sustainable contribution.